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Shruti Bondal

2 posts published

Digital Taxi Tops taking over the World
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Digital Taxi Tops taking over the World

Driven by busy schedules, people are in transit 2 to 3 hours a day on a daily basis, traveling to and from work, shopping, visiting places, etc. Considering that, along with the attention span of human beings reduced to mere 8 seconds; mostly dedicated to their mobile screens scrolling through

Shruti Bondal Dec 13, 2021 • 2 min read
Importance of Hyperlocal Advertising

Importance of Hyperlocal Advertising

There has been a big change in the work culture of people along with a change in consumer behavior (shortened attention span), advertisers and businesses alike are being seen changing their ways to reach out to their target audience. DOOH in the form of Digital Billboards and Taxi Top Screen

Shruti Bondal Dec 13, 2021 • 2 min read

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