Advertising in Mumbai Metro Trains
Mumbai Metropolitan City is financial capital of India. It is a business, industrial, trade & marketing hub. Hence, there is utmost need for advertisements and displays for its various manufacturing, products and services available, This seems more so, because all sorts of business, marketing and sales people constantly visit this city in search of varied purchases, of goods and services; not to mention similar activities being conducted by millions, living within this city, itself.
Mumbai Metro Trains are the lifelines of this vibrant city, busy and heavily involved in business, commerce, manufacturing and trading. As such, advertising in Mumbai Metro Trains assume great importance for maximum publicity, awareness and availability of products and services. This explains why advertisements are rampant and ubiquitous in Mumbai Metro Trains.
The Mumbai Metro Line 1 (Versova-Andheri-Ghatkopar corridor) has a ridership of 70 crore commuters. Additionally, on 19th January 2023, P.M. Modi flagged off new Metro services for Mumbai by launching Metro 2A (Dahisar - D.N. Nagar) & Metro 7 (Dahisar - Andheri-East), also called Metro Line 2A & 7 (Phase 2). Metro 2A between Dahisar & Dahanukarwadi Phase1) was already completed in April 2022. All this adds to the burgeoning commuter population for Mumbai’s metros.This enables advertising in Mumbai Metro Trains to bring rich dividends through maximum spread and reach of products-information, visual effects, services and business on offer.
Thus, advertising in Mumbai Metro Trains generates good business avenues, customer convenience, multifarious dissemination of information and easy accessibility to all customers and the general public alike. This paves way for rich hauling of revenues & earnings to product manufacturers, buyers, sellers and advertisers.
To facilitate optimum,attractive, easy eye-ball contacts, advertisements are displayed both inside & outside of Mumbai Metro Trains. Varieties of such displays are: platform billboard advertising, high definition digital screens, ticket advertising, train wraps, static media, median junction advertising, etc.
There are others like Metro Bridge Panel advertising, most popular Out of Home (OOH) media in prime locations. These are basically used by cellular operators, property giants and varied FMCG companies. Such a variety of advertisements offer wide coverage of your target audience. In this context, one needs to mention Wrap2Earn & LytAds, as the best advertising company, specifically in the car segment, adding to the advertising boom in India!
As Metro Train commuters form bulk of middle class, upper middle class, professionals, traders & skilled workers, these attractive, beneficial advertisements easily and persistently get eyeballs fixed,thus creating great business opportunity; higher sales and marketing turnover. This greatly benefits all stakeholders’ profit margins and business turnovers. Above all, the sheer visual & colorful delights from beholding a variety of advertisements on Mumbai Metro Trains, is simply fascinating and mind boggling!