Taxi top Advertising

Targeted Advertising Success: How Hyperice Conquered the Mumbai Market with LytAds

Introduction: In a competitive market like sports recovery equipment, standing out and reaching your target audience can be a challenge. Hyperice, a leading brand in the industry, understood this and devised a strategic marketing campaign with LytAds, a street-level taxi-top advertising media platform. Strategic Objectives: Hyperice aimed to achieve three

Case study

PawsThePataka: How LytAds & HUFT Raised Awareness for Animal Welfare During Diwali

Introduction: Diwali, the festival of lights, is a time for celebration and joy. However, the loud noises and air pollution associated with fireworks can be distressing for animals, causing anxiety, disorientation, and even physical harm. Recognizing this concern, LytAds, a leading taxi-top advertising platform, partnered with HUFT, an animal welfare

Case study

Turning Vegan Doesn't Have to Be Hard: Peta Proves It with LytAds

Introduction For many people, transitioning to a vegan lifestyle can seem daunting. Concerns about finding delicious and convenient vegan options, as well as the perceived higher cost, often act as barriers. Recognizing these misconceptions, animal rights organization Peta partnered with LytAds to launch a unique campaign aimed at debunking these

Case study

LytAds x Zepto: A Case Study in Hyperlocal Success

In today's fast-paced world, capturing customer attention requires innovative and targeted marketing strategies. Zepto, known for its lightning-fast grocery delivery service, aimed to enhance brand visibility and masses. With LytAds, they embarked on a multi-channel campaign that leveraged the power of OOH advertising to align with their existing marketing efforts

Lytads

From Local Heroes to Global Giants: How LytAds Can Help Businesses Scale

In this article, we will discuss how LytAds helps in propelling businesses to higher scales and giving them a city-wide reach with the help of digital taxi top screens along with analytical capabilities that generate campaign data in just a few clicks. Some of the few reasons why LytAds is

Lytads

The Art of Storytelling on Taxi Top Screens: Crafting Compelling Narratives with LytAds

Storytelling adds a layer of relatability and relevance to taxi top advertising. Instead of bombarding viewers with disconnected information, narratives create a cohesive and memorable brand experience. This approach fosters brand recall, as passengers are more likely to remember a story that resonates with them compared to a generic promotional

Outdoor Advertising

Embracing Outdoor Advertising: Why your brand needs to step outside

In the dynamic landscape of marketing, where digital strategies often dominate conversations, the charm and effectiveness of outdoor advertising should not be underestimated. Stepping outside the confines of traditional marketing channels can breathe new life into your brand, offering a unique set of benefits that resonate particularly well in the

Buzzomni

A Guide to DOOH Advertising in India

Digital Out-of-Home advertising is on the rise and quickly catching up in India as well. It is a vast media of advertising which focuses on outdoor advertising but with a digital twist. It uses technology to make Out-of-Home advertising more effective with digital signage and other advanced technologies. Advertising agencies