Case study Diverse Creatives, Lasting Impact: RT News' Indian Market Domination Introduction In the dynamic realm of media and news dissemination, RT News, a formidable media entity, embarked on an innovative journey to capture the attention of the Indian audience. Collaborating with Wrap2Earn, a leading player in car advertising, RT News aimed to make a lasting impact through a distinctive cab
Case study Lakshya Event's Shopper's Mela: A Case Study in Effective Outdoor Advertising Introduction: Making a lasting impression is paramount in the dynamic world of fashion and lifestyle exhibitions. Lakshya Event's Shopper's Mela-Fashion & Lifestyle Exhibition embraced this challenge with a meticulously planned out-of-home marketing campaign that created a memorable experience in the minds of the audience. In this blog, we unravel the
Case study Wrap and Roll: LIC's Car Advertising Campaign with Wrap2Earn Introduction: In today's competitive world, innovative advertising methods have become crucial to building brand visibility and engaging the target audience effectively. One such method in India is car branding. Car branding in India is on the rise, with companies increasingly utilizing this unique advertising platform. LIC's collaboration with Wrap2Earn for
Case study Pizza Hut's Recipe for Success: Geo-Targeting with LytAds In the fast-paced world of advertising, the key to standing out lies in strategic planning, innovative solutions, and cutting-edge technology. Pizza Hut, a household name in the food industry, recently demonstrated how these elements can come together seamlessly in a successful advertising campaign for its store launch. Let's dive into
Case study Transforming ONDC's Brand Visibility: A Wrap2Earn Cab Branding Campaign Introduction: ONDC (Open Network for Digital Commerce) is a tech-based initiative to transform the way e-commerce functions in the country by enabling e-commerce through an open protocol based on open-source specifications. In the bustling urban landscape of Bangalore, ONDC, sought to embark on a journey to enhance its brand awareness,
Case study Cityscape Canvas: Prince Pipe's Bold Cab Branding Move in Mumbai Introduction In a nation where water demand is ever on the rise, Prince Pipe emerges as a beacon of innovation in plumbing, irrigation, and sewerage technologies. With over 7200 SKUs, they offer an extensive selection that caters to diverse needs. A Bold Vision Prince Pipe had a clear vision: they
Lytads Level Up With LytAds' Hyper-local Advertising For small brands or stores, the support and loyalty of local communities are vital for sustainable growth. These brands often have a clear focus on specific areas they wish to target. But, the pressing question remains: How can they strategically and efficiently connect with these chosen communities? Hyperlocal advertising brings
Case study Prescon Homes: A Colorful Roadmap to Brand Visibility in Mumbai Introduction: Prescon Homes, India's preferred real estate developer, has established a strong reputation for superior quality construction, delightful customer experiences, and timely project delivery. With over 2000 happy families settled in Prescon homes nationwide, their unmatched goodwill speaks volumes. Seeking to promote their Mahim properties and target working-class professionals, Prescon
Case study From Streets to Memories: FDC Electral's Vibrant Cab Wrap Journey Introduction FDC, the pioneering manufacturer of the WHO-approved Oral Rehydration Salts (ORS) known as Electral, has emerged as a game-changer in the fight against preventable deaths caused by diarrhoeal dehydration. With their innovative product and exceptional marketing strategies, FDC has successfully transformed Electral into a trusted household name. Partnering up
Case study Switching to a better world with GM Modular & Wrap2Earn! GM Modular is a brand that has given switch manufacturing an entirely new identity in India with its path-breaking innovations and accessories. GM Modular sought to highlight their unique products as well as make an impact by promoting their involvement at 'ACE Tech Conference 2022'. Their objective was clear: reach
Everything you need to know about Car branding! Car branding is a beneficial, cost-effective advertising form that helps you in establishing your brand in the marketplace. Car branding is a term, which describes anything on your vehicle that promotes your business, from the sticker on the side, to an entire vehicle wrap. Branding is the process of creating
Get app downloads using outdoor advertising Since consumers naturally tend towards the profound and recurring impact of advertising, they generally recall and take pleasure in responding more vividly towards OOH (out-of-home) ads rather than those from in-house advertising categories. Hence, consumers eagerly, rapidly, and compulsively begin to download their application on beholding the charming world of
Buzzomni Tracking campaign efficacy in outdoor advertising? Outdoor advertising encompasses a vast field. It refers to all forms of non-media advertising in all public places, be it sports venues, cricket, football stadiums, bus shelters, train stations, cars, roads, etc. Outdoor advertising has many advantages, chiefly maximum visibility, especially through panels displaying 24 hours a day. This increases
Lytads Programmatic advertising trends Firstly, let’s understand Programmatic advertising before we dwell in detail about its various trend-settings. Programmatic advertising is an easy and transparent facilitation for buying and selling advertising space in digital media outlets, namely: websites, apps, digital out-of-home screens, etc. Programmatic media buying involves buying an ad space online, in
Buzzomni Restaurant Branding-A Guide The aim of Restaurant branding is to ever create benign emotional connections with varied customers and guests, fulfilling their tasty appetites, and culinary delights in an extremely pleasant ambiance. This fine-tuned hospitality alone will enable them to frequent this warm, welcoming place, as their pleasurable rendezvous. The restaurant in turn,
Buzzomni How can I do retail branding? Retail branding forms a strategy for building a strong perception of your store in your customers’ minds. This leads them to the garden path, evoking positive feelings and allowing your customers to get interested in your business in an appropriate way. The brand is the aspiration the customer wants to
Wrap2earn Product sampling in taxi advertising Taxi advertising product portfolio includes taxi top advertising, different formats of the side door and window advertising, inside the taxi, head-rest advertising, flier dispensers, and special promotions. Product sampling will draw people to your activation. Product sampling in taxi advertising gives customers a taste, feel, and smell of your product.
Buzzomni What is Mobile App Advertising? Mobile app advertising allows developers to make money through ads delivered inside their mobile apps. Mobile app advertising refers to ad campaigns and ads designed for mobile devices, which include tablets, smartphones, and wearable devices. Mobile ads can appear within apps, on websites and social media platforms, viewed through mobile
Buzzomni Advertising in Mumbai Metro Trains Mumbai Metropolitan City is the financial capital of India. It is a business, industrial, trade & marketing hub. Hence, there is an utmost need for advertisements and displays for its various manufacturing, products, and services available. This seems more so because all sorts of businesses, marketing, and salespeople constantly visit
Lytads What is Advertising Analytics in OOH Advertising? Companies spend a decent share of their budget on OOH advertising and the advertising sphere has also experienced a series of surges ever since its inception. However, one of the biggest disadvantages of OOH advertising is the unmeasurable results. Businesses bear heavy costs for outdoor advertising to increase the visibility
Buzzomni Auto Advertising in Delhi, Bengaluru, Mumbai and Hyderabad Transit media advertising has taken over the market quite quickly. Autos, cars, trains, buses, etc. have been fueling almost every brand, product, service, and even e-commerce business. Auto advertising or auto branding is one of the most used mediums in outdoor advertising. As a means of interstate transportation, it attracts
Wrap2earn Full Car Wrap Branding - New Trending Medium I was once waiting in traffic on the road in Delhi when my eyes were struck by a car. After that, I noticed other people had been struck by it as well because that car was a cab with a partial wrap on it that read,” Cabs for Women, by
Lytads Can Small Brands Advertise Outdoors? Many small brands have outshined the monopoly of big brands and established a name for themselves. There are thousands of small businesses entering the market every day to compete with established brands. It is fair to claim that advertising determines the fate and rate of success of any business, regardless
Lytads Is Low-Cost Outdoor Advertising Possible? Think of outdoor advertising as an investment or a heavy expense that can only be afforded by businesses with deep pockets? Out-of-home ads or OOH ads are crucial parts of marketing, to build brand recognition and brand recall value enabling their sales effort. However, the very expensive billboards, hoardings, and
Lytads What is Taxi Top Advertising? Taxi ads are quite popular in cities like New York, Boston, Chicago, Los Angeles, etc. Just search "Taxi in New York" on Google and you will instantly realize how popular it is! To get people's attention, advertisements are displayed on digital screens at eye level on the roof of cabs.