Types of car advertising in India?
Cars can have commercial license to apply they can also have private or personal license. In India, it is illegal to promote any advertisement on private cars. Not so for commercial vehicles, which can additionally earn you some moolah, on the side; of course, with due permission!
The likes of Ola & Uber are commercial cars, hence can be utilized for car advertising. Wrap2Earn & LytAds is a technology-enabled platform to advertise on Ola & Uber cars across India, that's very cost-effective, even giving you tools to measure it.
There are 4 types of car advertising, not mutually exclusive. The advertising in this category are:
the ad displayed on the top, side of cars and inside of cars. Roof Mounted LED ads on cars promote your brand even at nights. Video, Mobile & Native are other types of car advertising. Categories in advertising are: Paid search, Social Media, Native, Display, Print, Broadcast & Outdoor advertising.
One of the best forms of car advertising is OOH (Out of Home) advertising. Car advertisements cater to the ads displayed: On The Top, Side of Cars and Inside of Cars. OOH advertising assumes importance since it gives brands a great chance to interact and communicate with the largest number of consumers, feeding them with powerful messages.
Car advertising in our time is the most effective and efficient form of out of home advertising, reaching out to more consumers and the general public than ever before!