Behind the Wrap: How a Campaign Gets from Brief to Road in 10 Days
The Process, People, and Precision That Power Citywide Cab Campaigns
You’ve got a product to launch. A city to dominate. And just 10 days to make it happen.
Sounds ambitious? At Wrap2Earn, it’s just another week on the calendar.
While the end result—hundreds of branded cabs cruising through traffic—is what most people see, the real magic happens behind the scenes. Let’s walk you through what it takes to turn a brief into a live transit media advertising campaign, on the road, in just 10 days.
Day 1: The Brief Drops
Everything starts with clarity. Our team receives your campaign brief: target cities, duration, audience profile, creative preferences, and media format (e.g., full cab wrap ads, 4-door wraps, 3D add-ons, etc.).
We also discuss campaign objectives—are you going for mass awareness, regional domination, or hyperlocal engagement?
At this point, you’re assigned a dedicated campaign lead and support from our operations desk.
Day 2–3: Strategy Meets Street Data
Once the brief is locked, our planning team runs geo-intelligence mapping to identify:
- High-traffic localities
- Optimal pickup/drop-off clusters
- Event tie-ins, festivals, or peak zones
This is where Wrap2Earn’s fleet branding services shine—we recommend the best mix of Ola, Uber, and local cab operators based on your audience behavior.
Day 4: Creative Development & Approvals
If you already have artwork, we adapt it to wrap specs. If not, our in-house team begins creative development based on your brand guidelines.
We also advise on visual hierarchy, ensuring key messaging stands out even in motion. With taxi branding, clarity equals impact.
Once designs are approved, we prep them for print using high-quality, weather-resistant vinyl.
Day 5–7: Printing, Wrapping & City Coordination
This is where things get real.
Our production partners begin printing while our local ops teams coordinate wrap schedules with drivers and vendors. In parallel, we:
- Secure required permits
- Allocate vehicle batches by city zones
- Prep QC checklist and wrap documentation
As a top-tier cab advertising company, our goal is 100% precision across every car—no crooked wraps or misaligned logos.
Day 8: Fleet Check & Tracking Setup
With wraps complete, we run a full inspection. Any car that doesn’t meet the aesthetic standard is rewrapped—no compromises.
We then tag the fleet with GPS tracking to provide you with:
- Daily route reports
- Zone-level exposure analysis
- On-ground visibility assurance
That’s the power of real-time vehicle branding services—you don’t just launch, you track performance from Day 1.
Day 9–10: Go Live & Amplify
Your campaign is live. The city begins to notice. And depending on your plan, we layer on:
- BTL (Below The Line) advertising (flyer drops, society activations)
- Roadshow advertising convoys for brand events
- Digital amplification (QR codes, influencer ride-alongs, story content)
What started as a brief just 10 days ago is now a citywide media moment.
Final Word: Speed Means Nothing Without Process
Anyone can wrap a car. But turning 100+ cabs into a cohesive brand experience in 10 days? That takes operations, logistics, and intent.
At Wrap2Earn, a cab advertising company, we combine planning, design, and data with speed. That’s how we help India’s fastest-growing brands move fast—and move smart.
Your brand doesn’t have to wait for attention. Let’s hit the road.